Do I need engineers to launch a funnel?

No. Describe your funnel in plain English and AI builds every step: questions, branching logic, eligibility rules, and checkout. Tweak anything in the visual editor and publish when it looks right.

Is the funnel builder HIPAA-compliant?

Yes. Flows run with PHI-safe defaults, and PHI and PII are stripped before data reaches any third-party tool. PathwAI meets HIPAA and PIPEDA with protections on par with GDPR.

Can I import my existing intake form?

Yes. Paste or upload the intake form you use today and the AI rebuilds it as a guided, step-by-step funnel you can refine from there.

What payment options are supported?

Native Stripe checkout for one-time payments and subscriptions, placed at any step of the funnel. You can also route to an existing payment stack.

How fast can I go live?

Most funnels go from prompt to published in hours. Templates and AI generation do the heavy lifting, and nothing waits on an engineering queue.

Funnel builder

One builder for the
entire patient funnel.

Eligibility, intake, consent, and checkout in one visual canvas. AI drafts it, your team owns it, and nothing waits on engineering.

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A complete patient funnel on the PathwAI canvas: landing, screening questions, branching content, and ending screens, all connected

Everything the funnel needs, in one place.

Four capabilities that work as one product.

Two patient steps on the builder canvas with the selected step's blocks panel open beside them

The canvas

Assemble steps like slides in a deck: landing, questions, intake, consent, checkout. Connect them with routing rules and see every path a patient can take on one map.

Explore the builder

AI assistant Building

Build a weight loss eligibility quiz with BMI screening, medical history, consent, and Stripe checkout.

Plan 3/4

Draft eligibility questions
Add medical history step
Set up routing
Add consent + checkout

Adding steps 6 added Setting up routing 3 paths

Ask for a change…

AI agents

Describe your program in plain English and get a complete draft: steps, copy, eligibility logic, and checkout. Ask for changes the same way and watch them happen.

Explore AI agents

PathwAI design systems side by side, each with its palette, type scale, buttons, and form controls

Themes

Fonts, colors, tone, and motion applied to the entire funnel in one step. Every screen looks like your brand, not a form tool.

Explore themes

Funnel analytics: sessions, submissions, completion rate, the submissions trend, the patient journey ribbon, and a health check

Analytics & A/B testing

See exactly where patients drop off, test variants of any step, and let winners take over. Conversion climbs week over week.

Explore analytics

What you can build with it.

Every funnel type a health and wellness program runs.

Eligibility quiz Screen and qualify patients in under a minute, and route out the unqualified before they cost you money. Patient intake Collect clinical history, consents, and documents before the first visit, structured for your care team. Lead funnel Turn ad clicks into qualified patients at scale, with every conversion tracked back to its ad. Subscription checkout Sell recurring plans with built-in Stripe at the moment of highest intent. Async consult Let clinicians review structured cases on their schedule instead of live intake calls. Templates Start from proven flows built by digital health brands and adapt them to your program.

How the funnel
fits together

Most health operators today stitch together a landing page tool, a form builder, a payment processor, and manual CRM workflows.

PathwAI replaces that patchwork with a single canvas. One flow, one data model, one place to change it, from the first ad click through to the paid patient.

Landing page Eligibility quiz Patient intake Consent Checkout

Capture

The landing page and the first question live in one flow

An ad click lands on a page you built here, and the qualifying question is the very next screen. No redirect to a form tool, no drop-off between systems.

Route

Every answer can change the path

Routing rules branch on eligibility answers, so qualified patients go straight to checkout while others get a follow-up, a waitlist, or a different treatment path.

Convert

Consent, payment, and handoff at the end

Consent is captured at the right moment, Stripe checkout sits inside the flow, and your care team receives structured data. No manual review for standard cases.

Every block you need

Questions, payments, scheduling, AI. Every block drops into any funnel, no code required.

Fine lines: mild

AI Scan · Wrinkles

How often do you exercise?

Daily

A few times a week

Rarely

Multiple choice

Card number

4242 4242 4242 4242

12 / 28

CVC

Payment

Date of birth

1991

MMDDYYYY

Date of birth

Phone number

US+1 (415) 555-01

Phone number

Scheduled at

01/02/2026

9:009:3010:15

Date & time

Identity verified

ID verification

Breakouts: improving

AI Scan · Skin

Care provider

Dr. Olivia Brye

Dropdown

Current medications

Metformin ×Lisinopril ×

Add a medication

Medication list

Where should we focus?

FaceEyesNeckHands

Picture choice

Most recent reading

120 sys

80 dia

Normal range

Blood pressure

Have you used a GLP-1 before?

YesNo

Yes / No

Sign to consent

ClearSave

Signature & consent

Drop your lab results

lab-results.pdf

File upload

Height

5 ft

10 in

Weight

150 lbs

BMI 21.5, eligible

BMI calculator

Norwood stage 2

AI Scan · Hair

Insurance provider

Blue Cross Blue Shield

Member ID

Insurance

‹February 2026›

SMTWTFS1234567891011121314

2:30 PM with Dr. Brye

Booking

How PathwAI is different.

Form builders were designed to collect answers. A patient funnel has to qualify patients, capture consent, take payment, and hand structured records to your care team. Force a form tool into that shape and you get brittle workarounds, plus PHI where it doesn't belong.

Purpose-built for health

Built for regulated health intake, not surveys: HIPAA-aware, consent-first, with the eligibility routing health programs actually need.

AI that generates, not just assists

Describe your program and PathwAI drafts the complete funnel: steps, fields, copy, and routing rules. You start from something 80% right and refine, not from a blank canvas.

Everything in one tool

Landing page, quiz, intake, consent, and checkout live in one builder. No multi-tool duct tape, no integration maintenance, no three support tickets when something breaks.

Launch in hours, iterate weekly

Most teams go from first demo to a live draft the same week. After launch, analytics and A/B testing drive improvements without restarting from scratch.

Every funnel feeds the data platform.

Clicks, answers, and payments are captured first-party and PHI is stripped before anything leaves. Attribution, conversion signals, and audiences flow back to your ad platforms compliantly.

Explore the data platform